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U.S. Department of Transportation U.S. Department of Transportation Icon United States Department of Transportation United States Department of Transportation
Turner-Fairbank logo
OFFICE OF RESEARCH, DEVELOPMENT, AND TECHNOLOGY AT THE TURNER-FAIRBANK HIGHWAY RESEARCH CENTER

Traveler Information Requirements for Nonrecurring Events (SI.15.5.1)

Project Information

Project ID:
FHWA-PROJ-16-0042
Project Abstract:

Three experiments explored the traveler information messages most likely to result in desired changes in traveler behavior during nonrecurring events. Experiment 1 focused on pretrip traveler information needs. Event type and trip importance were found to have a greater effect on intended behavior than delivery mode. Experiments 2 and 3 evaluated the effect of specific variable message sign (VMS) message components on reported and simulated driving behavior.

Information disseminated on VMSs was most likely to influence behavior if it included a specific action request. Participants also preferred messages that made declarative statements about the actual state of the road to those that provided speculative information about portions of the roadway. Drivers who were provided traveler information prior to driving past a simulated nonrecurring event reported a less stressful drive than those who were not given any information. The study highlights the value of traveler information and provides recommendations regarding the type of messaging that is likely to influence traveler behavior.

Research HUB ID:
10155
Project Status:
Completed
Project Funding Amount (Contract Award Amount):
$424,987.00
Start Date:
End Date:
Public Access Plan:
No
Grant/Contract ID:
  • DTFH61-13-C-01001
FHWA Program Area:
  • Safety
Fiscal Year / AMRP Program / AMRP Activity:
  • FY 2002-2022 / Safety / Human Factors Analytics
FHWA Activity:
  • Human Factors

AMRP = Annual Modal Research Plan

Contact Information

Team:
Human Factors Team
Office:
Office of Safety and Operations Research and Development
Office Code:
HRSO-30

Management Organizations

Sponsor Organization

Organization Role:
Sponsor Organization
Organization:
Federal Highway Administration: Office of Research, Development and Technology - Office of Safety and Operations Research and Development
Contact Role:
Project Lead

Managing Organization

Organization Role:
Project Managing Organization
Organization:
Federal Highway Administration: Office of Research, Development and Technology - Office of Safety and Operations Research and Development
Contact Role:
Project Contact

Performing Organization

Organization Role:
Performing Organization
Organization:
Leidos